Our homepage every day advertises the show that was on last night! We have valuable real estate that we use to talk about a programme that’s been on already.
Nowhere on our site is there any mention of the new US acquisitions we’ve got Reaper, Back to you, Big Bang theory (well lets not go there with that one), or series 2 of skins, or the next series of shameless, now in its own custom built studio and extended to 25 episodes? I know all this from other sources, we should be screaming about it all. In June NBC homepage was all about the Fall schedule, Back to you was on the homepage there were video clips, back stories, cast interviews, and a huge push to convince us that the show was actually going to be funny despite rumours. We could get people involved in the show long before they’re on, surely the main aim of our channel is to get people to watch the programmes?
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